Have a quick look around you!
Is it that the business speciality you are planning to create a startup is already being pursued by thousands of individuals around the world and even on a local scale? Very easily you will figure out that there are plenty of businesses providing products and services similar to yours.
Then, what makes you stand out from this big crowd? What will help you get a wide customer base? Do you have necessary skills and resources to offer excellent quality services? Have you planned any strategies to pop up as the Best service provider among your potential competitors? The answer to these questions lies in three very basic steps, which usually is neglected by a many number of businesses.
1) Develop a Website
How it is possible to increase your presence without having a website? So, primarily develop a website catering your products and services. There are more than half of your customers carry out their buying and selling activities online. Most importantly any new startup, can acquire exposure and credibility with the help of website. A well planned website can help you showcase your portfolio, videos of your work, your company story, advertise your services and the endless list goes on! Basically, your website is an entry point to reach your customers world wide.
2) Involve in SMM
Being involved in social media does not imply creating a facebook page and posting any random stuff. You have to gain exposure through all major channels. Share your thoughts on Twitter, build interactivity on Facebook, post images on Pinterest, contact professionals on LinkedIn and much more. Being active on social media signifies your presence and it is this process that customers will divert to your office, your boutique, your shop!
3) Make your business a brand image
A brand is not limited to eye-catchy logos, peppy slogans or powerful ad campaigns. It is much more to that. Get in touch with a professional design company and get a complete branding service. In this sense, hiring a digital marketing agency can serve a best option. Since, they help you get customized logo design, entire business campaign, strategies to increase your online presence, everything is planned and executed by them.
Of course, all this will require capital, but this would be a one time investment. At the end, it would be worth a single penny. In this way, you will continue to exist for the customers and that’s what is expected from a business.
Why Central India Brands Are Struggling?
Over past few years, Central India has evolved itself and has undergone many developmental changes to emerge as one of the fast developing regions in India. It has become central hub for industrialization and urban development including industries like Healthcare, real estate, manufacturing and education.These industries are skillfully contributing in becoming center of India’s progress.
Where some industries are well established, some are still struggling to attain their goals and others have newly entered but looks promising. The competition is heating up among Central India Brands, now there is a need to come up with better marketing strategies, which will prove effective in reaching to the wider audience and new markets. The traditional media lacks ability in itself to measure the effectiveness and responsiveness immediately which is very much possible in digital media using some analytical tools so that brand budgets are utilized efficiently. Therefore, catering to the need and demand for more responsive and effective marketing practices and methods making use of the technology marketing should be undertaken.
There are many such agencies in Central India that can help you achieve this, but when it comes to online brand consulting, there’s a full stop. A brand is the identity of your company. It helps you build a reputation, cover a larger customer base, have an edge over the competition and establish the company in the market as well as in the minds of the consumers. When this was the need we realized to come up with solid strategies to help you build your brand image by aiding you to connect to your target audience and building an emotional bond with them.
This is where, dConsumerI Mediatech came into existence – a social media and digital marketing agency which is always looking out for better strategies and techniques to leverage online brands. Our objective is to develop a virtual ubiquity for the brands that we work with, integrate all the digital areas that have a positive impact on the brand. The marketing and branding of products and services is done with the indepth research and brainstorming with the inhouse analysts with complete concentration on digital marketing, creative designs, media planning and latest technology.
Afterall, a strategic digital marketing can crack a jackpot. We believe such efforts will give visibility to the brand developments and happenings to cater new markets and new customer base for existing and newly developed brands of Central India and will them help achieve new milestones.
Can Digital Media Campaign Work for Real Estate Business Success?
Real estate, being too much of a corporate industry can take digital media seriously? Well, in that case you would be surprised. If you keep people updated with latest property availability and give them details of the latest schemes on your digital media accounts, you can’t imagine the influx of customers.
Just visualize in your mind’s eye the number of followers you would make if you update latest news, happenings and trends in the real estate industry. Is it too late to get started? Nope, it’s not. You just have to be shrewd and offer real value to your audience.
Below are a few guidelines to get your real estate business up and running via digital networks!
1) Identify Competitors in Your Neighborhood
First start local, then go global. Whether you are a established real estate or startup business, you need to first focus on your local area for a digital media campaign before you can expect positive results. Specially starters, make a list of all the properties available in your locality and gradually move on to adjacent areas.
2) Blend of Your latest Property Images, Tips for Property Buying
Now, since you are a real estate player that does not mean you have to be boring or professional. You can create services and offers look interesting by sharing images or even home buying tips! Besides, the amount of quality content you can share and post on social media is limitless.
3) Connect and Engage with your Audience
You can’t just post content. Content should be like it can connect with customers. For that, current progress photos, ask questions and reply to their comments. Social media channels offer powerful tagging and sharing features, there’s absolutely not a problem at all to connect and engage with your audience.
4) Run a Blog
Share a blog describing, why one should buy your property, give tips on real estate buying/investing, answer to their queries on your blog. This help you gain a good followership and also clients will readily recommend on the basis of your solid real time as well as online experience!
Now, digital platform does not just mean Facebook. Use Twitter, linkedin, Pinterest, Google Ads, Emailers to connect with people of myriad tastes. Moreover, its always better to get professional advice when it comes to engaging customers, generating traffic or strategic business campaigns. This is where the role of digital marketing agencies come into play. Hiring a reputed social media and digital marketing firm can help you plan everything from scratch. Thus finding more buyers for your properties!